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In 3 min read. More on Medium.

I’m an advisor to Medium and stepped in to run one of the product teams for a brief stint last year. On October 16, Ev sent me the following direct message on Twitter:

This touched on something that had been bothering Ev for a while:

On October 30, 2014, I published this internally for Medium employees. It kicked off an effort to build “bloggy Medium,” the first part of which launched yesterday. (More context on Inside Medium.)

Blogging on Medium

tl;dr: you can’t do it today. and i think you should be able to.

Hi. My name is Michael, and I’m a blogger. I’ve been blogging since before we called it that, putting words and…

I love a professionally reported 17-minute article about an important and surprising topic. Or a 10-minute technical mystery by a professional designer. And who doesn’t enjoy a 91-minute interview between a media entrepreneur and a journalist?

High-production value, lengthy stories are what Medium is best known for. And I’m glad we’ve provided a home to so many great ones. It was always our intention to create a platform that provides a superior creation and reading experience for meaty stuff (or non-meaty stuff, as the case may be).

It was not our intention, however, to create a platform just for “long-form”…

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