3 min read
Published in

3 min read

Blogrolls: Making Writer Discovery Seamless

Last year, Ev detailed our commitment to strengthening writer discovery, enabling readers to “serendipitously find stories they wouldn’t have otherwise.” In that spirit, we’ve launched blogrolls, a new feature that connects readers and writers in more visible and meaningful ways. Before getting into the details, here’s a little background on blogrolls for those unfamiliar with the term:

The term blogroll comes from the early days of blogging, when bloggers would often include a list of useful links on their blog (it was literally a roll call of your favorite links. hence, blogroll). It sounds simple, but before search and social media were ubiquitous parts of the internet experience, blogrolls played a crucial role in discovering new content online. It gave readers a decentralized way of exploring the internet, connecting them with stories and experiences they might otherwise never get a chance to see. It was also an easy way for writers to broadcast other valuable creators in their network.

For writers on Medium, blogrolls will make you visible to readers in a completely new way: they’ll help you gain new readers and connect you with your community. As a reader, they allow you to easily navigate to more related content in a fluid and organic way. You will see blogrolls on profile sidebars, beneath writers’ bios on their profiles and story pages.

Blogroll and author card hover-state.

In the past, blogrolls were manually curated, but manual curation is a lot of work, especially if you want to keep your blogroll updated and fresh. We’ve evolved the blogroll by leveraging existing connections within the Medium network — choosing who you follow is a way you already curate who you find interesting. So our blogrolls will automatically show writers you follow, sorted by who has most recently published. This approach makes blogrolls a living, breathing feature that reflects the activity in your network as it grows and changes.

We’ve built blogrolls with user control in mind. On your profile page, you’ll see (or may have already seen) a preview of your blogroll and a prompt to opt-in or dismiss it. The blogroll will only appear to readers once you turn it on. You also can turn your blogroll on or off through the design editor (see image below).

Blogroll controls within the design editor.

This is just the first version of blogrolls — as we iterate, we want your feedback. So turn it on, test it out, and let us know what you think. We hope it builds and strengthens your connections across Medium.




The official Medium blog

Recommended from Medium

Why Is a Raven Like a Writing Desk? How Metaphors Sink and Swim

Andréas Ruth B Deolinda: Five Things You Need To Write Powerful And Evocative Poetry

How to get better at writing

I’ve Been Writing For 215 Days. Every Single One Was Hell

Service Announcement About Publishing

The director Léonide Moguy giving instructions to actors with a loudhailer on the set of the drama ‘Domani F un altro giorno’

When You Get Exactly What You Want

Why You Won’t Make A Living From Medium

Reviewers Slammed My Sexist Early Fiction

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Sam Jayne

Sam Jayne

Design @ Medium — sjayne@medium.com Previously the creative director at Cove & Seed. Former art director at Axios and MIT Technology Review.

More from Medium

The College of Revolution — Dungeons and Dragons Homebrew

🖥 Creator social media service

Mid-term Seminar Blog